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Mini was invited to be the ‘follow me car’ to welcome the giant A380 Airbus in China… And we, to created a series of items to make this event fun to everyone. 

Items developed: Online interactive banners + the first interactive homepage teaser on Mini’s official website, airport escalator stickers, interactive billboards connected directly to the Mini follow me car LED back screen, which displays all users messages to the big A380 Airbus. 

Mini was invited to be the ‘follow me car’ to welcome the giant A380 Airbus in China… And we, to created a series of items to make this event fun to everyone. 

Items developed: Online interactive banners + the first interactive homepage teaser on Mini’s official website, airport escalator stickers, interactive billboards connected directly to the Mini follow me car LED back screen, which displays all users messages to the big A380 Airbus. 

Mini was invited to be the ‘follow me car’ to welcome the giant A380 Airbus in China… And we, to created a series of items to make this event fun to everyone. 

Items developed: Online interactive banners + the first interactive homepage teaser on Mini’s official website, airport escalator stickers, interactive billboards connected directly to the Mini follow me car LED back screen, which displays all users messages to the big A380 Airbus. 

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Credits
& Roles

agency: Interone/BBDO
concept direction: Nando Correa

art direction: Nando Correa

© 2019 Nando Correa

© 2019 Nando Correa